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Home/beauty influencers

Top 20 Beauty Influencers for Brands (October 2026)

Jem Social has 35,488 US beauty creators with at least 5,000 followers. Here are 20 of them, sorted by engagement rate.

See all 35,488 creators, free for 7 days
Updated October 2026

7-day free trial, then $69/month. Search creators by niche, city, followers and engagement.

35,488
US beauty creators on Jem Social
1.1%
median engagement on this page
13.4K–1.1M
follower range on this page
100%
on Instagram

20 US beauty influencers

#
Creator
Platform
Followers
Engagement
Contact
1
Janelys
Janelys
@janelysbaby
Instagram
375K
17.5%
Unlock
2
Marisa Herr
Marisa Herr
@itsmarisaherr
Instagram
117K
3.7%
Unlock
3
Viki
Viki
@viki_withlovee
Instagram
29.5K
3.2%
Unlock
4
Olga Ferrara
Olga Ferrara
@olgaferrara_ny
Instagram
301K
3.2%
Unlock
5
Liubov
Liubov
@dr.lyubov_tsaryk
Instagram
77.9K
1.8%
Unlock
6
Trish
Trish
@trishhabibi
Instagram
13.4K
1.7%
Unlock
7
Erin
Erin
@erinslocs
Instagram
59.3K
1.6%
Unlock
8
Cheyenne Depree
Cheyenne Depree
@cheyennedepree
Instagram
145K
1.4%
Unlock
9
Cyrene Tankard
Cyrene Tankard
@cyrenelovette
Instagram
109K
1.3%
Unlock
10
Vanessa Chamberlin
Vanessa Chamberlin
@silverliberation
Instagram
87.4K
1.2%
Unlock
11
Vlada V
Vlada V
@vlada_mspremier_world
Instagram
34.4K
1.0%
Unlock
12
Laura Longo
Laura Longo
@lauralongo_
Instagram
14.6K
0.9%
Unlock
13
Tiffany
Tiffany
@_tiffany.yvette
Instagram
49.1K
0.9%
Unlock
14
Jessica Nunes
Jessica Nunes
@jessicaseccadio
Instagram
107K
0.8%
Unlock
15
Melissa
Melissa
@melissaxmakeup
Instagram
14.8K
0.6%
Unlock
16
Anna
Anna
@annakozlovaugc
Instagram
304K
0.6%
Unlock
17
Jennifer
Jennifer
@jenniferlovescouture
Instagram
45.3K
0.5%
Unlock
18
Gabriella Cataño-Salinas
Gabriella Cataño-Salinas
@gabriellacatano
Instagram
70.2K
0.5%
Unlock
19
Cristian
Cristian
@cristiandennis
Instagram
1.1M
0.4%
Unlock
20
Letisya Tekiroglu
Letisya Tekiroglu
@tishyas.reviews
Instagram
138K
0.3%
Unlock
+35,468 more US beauty creatorsUnlock the full list, free for 7 days →

Email, audience by city and age, and rate estimates are in Jem Social. Start a 7-day free trial

Are you on this list? Claim your free creator profile to pitch brands, or ask us to remove your listing.

What the data shows

  • The 7 creators here with under 50K followers have a median engagement rate of 0.9%. The 9 with 100K or more have a median of 1.3%.
  • 4 of the 20 creators have an engagement rate of 2% or higher.
  • All 20 post mainly on Instagram, with audiences from 13.4K to 1.1M followers.

How this list was made: Jem Social creators tagged beauty and based in the US, with at least 5,000 followers, sorted by engagement rate. Creators whose profile names point to a different niche are left out. Engagement rates above 20% are left out as likely data errors. Data pulled from Jem Social on October 27, 2026.

Reach beauty influencers directly

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  • Message creators and manage outreach
  • Contracts and payments, with funds held until you approve the content
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How to run a campaign with beauty influencers

Step 1

Write the brief

Set the product, deliverables and posting dates. The Campaign Brief Generator gives you a template in a minute.

Step 2

Price the posts

Estimate a fair rate from followers and engagement with the Influencer Rate Calculator before you reach out.

Step 3

Shortlist and message

Save creators from this list, then message them and track replies in Jem Social.

Questions

Who are the top beauty influencers on Jem Social?

By engagement rate, the top three on this page are Janelys (@janelysbaby), Marisa Herr (@itsmarisaherr) and Viki (@viki_withlovee).

How many beauty influencers are on Jem Social?

Jem Social lists 35,488 US beauty creators with at least 5,000 followers as of October 2026. This page shows 20 of them, sorted by engagement rate.

What engagement rate do beauty influencers get?

The median engagement rate among the 20 creators on this page is 1.1%. Engagement varies with audience size, so compare creators in the same follower range.

How much do beauty influencers charge?

Rates depend on followers, platform and deliverables. The Influencer Rate Calculator gives a starting point, and each creator's rate estimate is in Jem Social.

How do I contact these creators?

Start a 7-day free trial to see each creator's email and audience data, then message them from Jem Social.

How much does Jem Social cost?

Jem Social costs $69 per month after a 7-day free trial. One plan covers creator search in every city and niche, outreach and campaign management.

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