🚀 How Triller Booked 40 Creators for $1,500 and Got 10,000+ Conversions Using Jem Social
Let’s be real—we all thought TikTok might be banned back in January. While brands hit pause and scrambled for backup plans, Triller took action.
Instead of waiting it out, the short-form video platform turned to Jem Social to run a lean, creator-powered brand awareness campaign that blew expectations out of the water.
Here’s how Triller booked 40 nano and micro influencers for just $1,500—and walked away with over 10,000 conversions, a flood of user-generated content (UGC), and major momentum.
🎯 The Objective: Build Awareness Without Breaking the Bank
Triller wanted to:
- Reach Gen Z and music-first audiences
- Promote its newest in-app features
- Stay ahead of the social media curve amid TikTok uncertainty
The catch? They wanted to test influencer marketing without hiring an agency or committing a massive budget.
🤝 The Jem Social Approach
Instead of managing dozens of influencer emails, spreadsheets, and DMs, Triller used Jem Social’s discovery + booking platform to:
✅ Find Creators: Jem’s search tools filtered influencers by niche, location, engagement rate, and audience interests.
✅ Book Campaigns: 40 nanoinfluencers & microinfluencers were booked in under 72 hours.
✅ Manage Deliverables: Campaign briefs, timelines, and content tracking were all in one place.
✅ Track Performance: Triller got live updates on conversions, reach, and ROI without the guesswork.
💡 The Strategy
Triller didn’t go after mega stars. They focused on creators with real influence in specific communities—nano (1K–10K) and micro (10K–50K) influencers with strong engagement.
Deliverables:
- 1 x TikTok or IG Reel showing how they use Triller
- 1 x IG Story with a call to action
- Tagging Triller + linking to app download
The campaign ran for 2 weeks and emphasized authenticity. Creators were encouraged to be playful and creative—just like the platform itself.
📈 The Results
Here’s what happened after launching on Jem Social:
- ✅ 40 influencers booked in 72 hours
- 📲 10,000+ conversions tracked directly through Jem
- 🎥 100+ pieces of original content created
- 🔄 9% click-to-conversion rate
- 💥 Viral ripple effect from reposts, duets, and shares
- 💰 Zero agency fees — 100% of budget went to creators
💬 What Triller Said:
“This campaign gave us better ROI than most ad spends—and way more organic hype. Jem made the process so easy, we’re already planning our next drop.”
🚀 Why It Worked
- Right Audience, Right Budget: Nano and micro creators convert. Period.
- Platform Matchmaking: Triller didn’t guess who to hire—they used data to find ideal creators.
- Speed to Launch: No long onboarding. Campaign was live in days, not weeks.
- Affordable UGC at Scale: 100+ videos for $1,500 = content goldmine.
🔮 Final Thoughts: Don’t Sleep on Creator Marketing
This wasn’t just a win for Triller—it’s proof that any brand can unlock major growth by working smarter with creators.
Whether you’re a startup, app, or brand needing reach without the agency markup, Jem Social is your plug.
👉 Want results like this? Book a demo and let’s talk.